In Miami, KOV Cryotherapy is redefining the standards of the health and wellness industry. As a leading company specializing in innovative cryotherapy, they consistently integrate cutting-edge technology into the customer experience, having successfully incorporated technologies such as 360° cameras, AR/VR, and interactive gaming. Now, they have achieved a revolutionary breakthrough — the Rokid Air AR Smart Glasses.
This advanced AR eyewear not only enhances the cryotherapy experience but also enables clients to enjoy entertainment or learn about health and wellness while relaxing. Today, we’ll explore how the Rokid AR glasses enhance the customer experience and why this technology is set to become a benchmark for the future of the health industry.
About KOV Cryotherapy
KOV Cryotherapy was co-founded by Venkat Gopalan and Karla as a premium wellness recovery center based in Miami. Leveraging Venkat’s expertise as Chief Digital, Data, and Technology Officer at Belcorp, along with his experience in creating innovative tech solutions for brands like Sephora and Nike, KOV Cryotherapy has remained at the forefront of health technology.
- KOV Cryotherapy offers a range of cutting-edge cryotherapy and wellness recovery services, including:
- Whole Body Cryo – Accelerates recovery and reduces inflammation
- Focused Healing – Targeted cryotherapy for pain relief
- Facial Glow – Stimulates collagen production for radiant skin
- Body Sculpting – Non-invasive fat-freezing technology
- T-Shock Therapy – Combines hot and cold treatments for skin tightening
- EMS (Electrical Muscle Stimulation) – Enhances muscle activity and boosts metabolism
- Leg Compression Therapy – Improves circulation and reduces swelling
While these treatments deliver remarkable results, the KOV Cryotherapy team recognized limitations in the traditional therapy experience. Venkat explains, "Our therapies are highly effective, but the process can sometimes feel monotonous for clients. We’ve been searching for innovative solutions that maintain therapeutic benefits while enhancing the overall experience."
Integration of Rokid AR Glasses
After exploring various technological solutions, KOV Cryotherapy selected Rokid AR Glasses as the core technology to elevate the customer experience. Featuring high-quality optical components and advanced AR technology, this device delivers truly immersive experiences with crystal-clear visuals and interactive capabilities, perfectly aligning with their requirements:
l Immersive Entertainment Experience: Customers can enjoy Netflix, YouTube, and other content on a virtual 120-inch mega-screen during treatments
l Educational Features: Customized wellness content playback helps customers better understand treatment principles
l Comfort-Optimized Design: Lightweight construction with prescription-friendly design ensures comfortable use for all customers
Since the introduction of Rokid AR Glasses, KOV Cryotherapy has achieved remarkable outcomes, including a significant improvement in customer satisfaction, more engaging therapy sessions, and increased session duration and repeat visits.
One regular client shared, "Before, cryotherapy sessions felt slow and tedious. Now, with Rokid smart glasses, I can watch movies or learn about wellness—it’s a completely different experience."
Why Rokid Air AR Smart Glasses?
Venkat explained their decision: "We needed a device that was lightweight yet delivered high-quality AR experiences. Rokid AR Glasses not only met these requirements but also impressed us with its ease of use and reliability. Most importantly, our customers love the enhanced experience it brings."
Industry Inspiration
The success story of KOV Cryotherapy fully demonstrates how AR technology is revolutionizing the health and wellness industry.
First, in terms of customer experience, the immersive capabilities of Rokid AR Glasses turn routine therapy sessions into engaging experiences, allowing clients to stream content or access educational materials during treatments.
Second, in brand building, the application of cutting-edge technology has effectively strengthened competitive differentiation, allowing KOV Cryotherapy to stand out in the crowded wellness market and establish itself as an industry benchmark for technology-driven solutions.
Most importantly, this innovative integration has created entirely new business value. Rokid AR Glasses has not only increased customer satisfaction and retention rates but also pioneered a new business model that blends health services with digital technology, providing a replicable example for the digital transformation of the entire wellness industry.
This case study vividly illustrates the tremendous potential that emerges when innovative technology meets traditional services, while also charting a course for the future development of the health and wellness sector.
Conclusion
As an innovative company specializing in AR technology research and development, we are committed to empowering digital transformation across various industries through advanced AR solutions.
Want to learn how Rokid AR Glasses can transform your business? Contact one of our solutions experts.
